Naming, branding and packaging design for Melies, a new extra virgin olive oil that comes from Lakonia, Greece. It is named by the nymphs Melies, Greek mythological female creatures who lived in the forests and protected them, born by Gaia (earth) and Uranus (sky). The name inspired us for the label design to illustrate female figures enhancing the myth and the brand’s story. We also used embossing printing technique to give a texture and a natural feeling to the label along with an ornament finish to add elegance.
Photos by George Niaounakis & Copiart